Boilerplate
Levy Street is a New Zealand AI engineering and advisory company based in Wellington, founded by Max Polaczuk (CEO) and Chris Herrmann (CTO), who previously co-founded Sportsflare, acquired by Entain in 2023. Levy Street builds production AI systems for New Zealand organisations and its own AI products, including World of ClaudeCraft, Singing Coach AI, Idyllic and Lucent. Its legal entity is Dreamhome AI Limited.
Boilerplate
Short (30 words). Levy Street is a Wellington AI engineering company. It designs, builds and runs production AI systems for New Zealand organisations, and builds AI products of its own.
Long (90 words). Levy Street is a New Zealand AI engineering and advisory company based in Wellington. Founded by Max Polaczuk and Chris Herrmann, who previously co-founded the esports odds company Sportsflare (acquired by Entain in 2023), Levy Street advises organisations on where AI is worth using, then builds and runs the systems: custom AI applications, agents, workflow automation and integrations. It also runs its own AI products, including the open-source MMO World of ClaudeCraft, the vocal coaching app Singing Coach AI, the image platform Idyllic and the investment research platform Lucent.
Verified facts
- Name
- Levy Street, always written in full in text
- Legal entity
- Dreamhome AI Limited, trading as Levy Street. Company number 8703066, NZBN 9429051260064
- Based in
- Wellington, New Zealand
- Founders
- Max Polaczuk (chief executive and AI architect) and Chris Herrmann (chief technology officer)
- Founders’ previous company
- Sportsflare, AI esports odds; sold by Tiidal Gaming Group to Entain for C$13.25 million, completed 9 June 2023
- Research
- Temporal Probability Calibration (Leathart and Polaczuk, 2020), cited by researchers at Google Brain, Amazon Web Services and Alibaba
- Open source
- World of ClaudeCraft, 2,303 GitHub stars and 60 contributors as of 19 October 2026
- Website
- levystreet.com
People
Biographies and photos for the team are on the people page. The founders are Max Polaczuk and Chris Herrmann.
Products and work
See our work for products (World of ClaudeCraft, Singing Coach AI, Idyllic, Lucent, MOGGED Digital, Oneshot Gems, SPAWN D) and partnership work. Partner organisations should be described using the wording on each project page.
Logos
| Asset | Use |
|---|---|
| Logo, ivory (SVG) | Dark backgrounds |
| Logo, black (SVG) | Light backgrounds |
| Emblem (PNG, 512 px) | Avatars and icons |
Brand colours: void black #05020A, ivory #F3F0E9, violet #7323F2, magenta #ED2BE7.
Media contact
Email hello@levystreet.com with “Media” in the subject line.
Written by the Levy Street team in Wellington. Last updated 19 October 2026.